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Lessons we learned doing our first 100k+ in Content Marketing
You never know when content starts working—until it does. No viral moment, just quiet signs: a referral, a DM, someone quoting your post. That’s how Magic Media grew past $100K in content-driven revenue. Nothing too glamorous. Just consistency, strategy, and story. Here's what we learned.
Ido Lechner
Jul 196 min read


The 10 most common sales objections (and how to handle them)
Even visionary founders hit friction when it’s time to sell. At Magic Media, we’ve seen it all—from “it’s too expensive” to “we’re not ready yet.” This blog unpacks the 10 most common sales objections and shows you how to flip each one into forward momentum. Objections aren’t rejection—they’re just resistance waiting to be re-framed.

Shafin Hakim
May 53 min read


How to turn your abstract vision into a high-ticket offer
You’ve got the vision. It’s big. It’s bold. It keeps you up at night and gets you out of bed in the morning. But when it comes time to...
Ido Lechner
Apr 243 min read


Sales without the sleaze: score clients without being too pushy
Sales without the sleaze? Lead with value, not pressure. Here’s how to attract clients without sounding like a sales robot.
Ido Lechner
Mar 143 min read


Why starting a newsletter is the secret ingredient for business success
Why every founder needs a newsletter: build trust, own your audience, spark real conversations—& turn readers into clients.
Ido Lechner
Mar 66 min read


Your content KPIs are your GPS for business growth
Running a business without KPIs is like driving with no destination—you’re moving, but where are you actually going?
Ido Lechner
Mar 12 min read
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